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Library · Traffic · How to run this

Assisted share is not view-through share

How to run thisTraffic3 steps
CalculatorAssisted share · Calculator lives in the articleOpen

Assisted attributed $ ÷ total attributed $ make assisted %. Type both.

Pair: Assisted share on Traffic. View-through: view-through share. NC: new-customer share.

What you type

Assisted attributed $ — Attributed dollars Northbeam tagged as assisted (not last-touch only) in the window.

Total attributed $ — Total attributed dollars in that same Northbeam window.

Assisted % = assisted attributed $ ÷ total attributed $ × 100. Re-check assist paths when assisted % is off — do not invent an assisted chip.

What not to do

Do not invent assisted %. Do not fold view-through $ into assisted counts. Do not treat new-customer $ as assisted share. Do not average every skill when one owns the hole.

Related: Traffic, view-through share, unattributed-revenue share, new-customer share.

Procedure

  1. Type assisted attributed $ and total attributed $.
  2. Read assisted %.
  3. Re-check assist paths when assisted % is material.

Failure modes

  • Inventing assisted %.
  • Folding view-through $ into assisted counts.
  • Treating new-customer $ as assisted share.

Worked example

None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.

Glossary

Assisted share %
Assisted attributed $ ÷ total attributed $ × 100.

Work with us — We run this job on your accounts. Services

FAQ

Is this view-through share?
Sibling Northbeam grain. [View-through share](/manuals/northbeam-view-through-share) is view-through $ ÷ attributed $. This page is assisted attributed $ ÷ total attributed $.
Is this new-customer share?
Related Triple Whale dollar split. [New-customer share](/manuals/triple-whale-new-customer-share) is NC $. This page is Northbeam assisted share.
What assisted % should I invent?
None. Type assisted attributed $ and total attributed $ from the same Northbeam window.