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BuyGoods creative reject is not CAKE creative reject
Creative rejects ÷ submitted creatives make reject %. Type both.
Pair: Creative-reject rate on Traffic. CAKE: creative reject rate. Hold: affiliate-hold share.
What you type
Creative rejects — BuyGoods creatives disapproved / rejected in the compliance window.
Submitted creatives — Creatives submitted in that same BuyGoods window.
Reject % = creative rejects ÷ submitted creatives × 100. Fix claim / offer copy when reject % is fat — do not invent a reject chip.
What not to do
Do not invent reject %. Do not paste CAKE reject exports into BuyGoods counts. Do not treat affiliate holds as creative rejects. Do not average every offer when one owns the hole.
Related: Traffic, creative reject rate, affiliate-hold share, day-2 refund spike.
Procedure
- Type creative rejects and submitted creatives.
- Read reject %.
- Fix claim / offer copy when reject % is material.
Failure modes
- Inventing reject %.
- Pasting CAKE reject exports into BuyGoods counts.
- Treating affiliate holds as creative rejects.
Worked example
None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.
Glossary
- Creative-reject rate %
- Creative rejects ÷ submitted creatives × 100.
Work with us — We run this job on your accounts. Services
FAQ
- Is this CAKE creative reject rate?
- Sibling network grain. [Creative reject rate](/manuals/cake-creative-reject-rate) is CAKE rejects ÷ submitted. This page is BuyGoods creative rejects ÷ submitted creatives.
- Is this affiliate-hold share?
- Related BuyGoods $ grain. [Affiliate-hold share](/manuals/buygoods-affiliate-hold-share) is held commission $. This page is BuyGoods creative-reject rate.
- What reject % should I invent?
- None. Type creative rejects and submitted creatives from the same BuyGoods window.