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Triple Whale store-pixel show summary is not Hyros call-path show panel
Sit on one Triple Whale store-pixel show summary. Absolute podcast dollars minus paid dollars, then over paid dollars. That quotient is TW podcast-paid gap % — Hyros call-path panels never feed this pixel book.
Pair: Podcast-vs-paid gap on Traffic. Hyros twin: HY podcast-paid. Affiliate twin: TW aff-paid.
Store-pixel show summary fields
Podcast revenue $ — Triple Whale revenue tagged podcast / show / audio sponsorship on the store-pixel show summary.
Paid revenue $ — Triple Whale revenue tagged paid media on that same summary.
TW podcast-paid gap % = |podcast $ − paid $| ÷ paid $ × 100. Climbing TW podcast-paid gap % means show credit and paid tags disagree on that store pixel — reconcile those maps; never invent a TW podcast-paid chip.
Refuse these shortcuts
Refuse inventing TW podcast-paid gap %. Refuse pasting Hyros call-path or Triple Whale affiliate-vs-paid exports into podcast/paid boxes. Refuse parking catalog revenue in the podcast field. Refuse blending stores when one Triple Whale store-pixel show summary owns the swing.
See also: Traffic, HY podcast-paid, TW aff-paid, NB podcast-paid.
Procedure
- Type podcast revenue $ and paid revenue $.
- Read TW podcast-paid gap %.
- Reconcile show vs paid maps when TW podcast-paid gap % is material.
Failure modes
- Inventing TW podcast-paid gap %.
- Pasting Hyros call-path or Triple Whale affiliate-vs-paid exports into podcast/paid boxes.
- Parking catalog revenue in the podcast field.
Worked example
None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.
Glossary
- TW podcast-paid gap %
- |Podcast $ − Paid $| ÷ Paid $ × 100 on one Triple Whale store-pixel show summary.
Work with us — We run this job on your accounts. Services
FAQ
- Is this Hyros podcast-vs-paid gap?
- Triple Whale store-pixel show summary vs Hyros call-path show panel. [Podcast-vs-paid gap](/manuals/hyros-podcast-vs-paid-gap) stays on Hyros. Podcast / paid dollars belong on this Triple Whale summary.
- Is this Triple Whale affiliate-vs-paid gap?
- Podcast / show credit vs affiliate partner credit. [Affiliate-vs-paid gap](/manuals/triple-whale-affiliate-vs-paid-gap) stacks affiliate against paid. Here you only compare podcast $ to paid $.
- What TW podcast-paid gap % should I invent?
- None. Source podcast revenue $ and paid revenue $ from the same Triple Whale store-pixel show summary.