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Library · Traffic · How to run this

MaxWeb publisher approved $ vs paid $ is not Digistore24 marketplace cash

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CalculatorMaxWeb approved-vs-paid gap · Calculator lives in the articleOpen

Measure how much MaxWeb still owes after a publisher pay run. Take approved publisher $ on one publisher cash export, subtract what actually cleared, divide by approved. That unpaid share is MW approved-paid gap %.

Pair: Approved-vs-paid gap on Traffic. Digistore twin: DS approved-paid gap. Lag twin: MW approved-paid lag.

Publisher cash fields

Approved payout $ — MaxWeb publisher dollars stamped approved / owed for the export window.

Paid payout $ — MaxWeb publisher dollars that actually cleared in that window.

MW approved-paid gap % = (approved − paid) ÷ approved × 100. When MW approved-paid gap % fattens, the MaxWeb publisher cash desk or offer hold is stuck — chase that seat; blank chips stay blank.

What not to do

Skip inventing MW approved-paid gap %. Skip dumping lag-day stamps into dollar boxes. Skip calling pending “paid.” Skip averaging every publisher when one MaxWeb offer owns the unpaid pile. Skip pasting Digistore24 or Deluxe Ads settlement rows into MaxWeb fields.

Related: Traffic, DS approved-paid gap, MW approved-paid lag, geo-cap.

Procedure

  1. Type approved payout $ and paid payout $.
  2. Read MW approved-paid gap %.
  3. Chase MaxWeb publisher holds when MW approved-paid gap % is material.

Failure modes

  • Inventing MW approved-paid gap %.
  • Dumping approved-to-paid lag days into dollar boxes.
  • Folding Digistore24 marketplace rows into MaxWeb boxes.

Worked example

None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.

Glossary

MW approved-paid gap %
(Approved $ − Paid $) ÷ Approved $ × 100 on one MaxWeb publisher cash export.

Work with us — We run this job on your accounts. Services

FAQ

Is this Digistore24 approved-vs-paid gap?
MaxWeb publisher cash vs Digistore24 marketplace vendor cash. [Approved-vs-paid gap](/manuals/digistore-approved-vs-paid-gap) stays on Digistore24. Approved / paid dollars belong on this MaxWeb publisher cash export.
Is this MaxWeb approved-to-paid lag?
Dollar gap vs day clock. [Approved-to-paid lag](/manuals/maxweb-approved-to-paid-lag) measures publisher cash day minus approval day. Here you only ratio unpaid approved $ against approved $.
What MW approved-paid gap % should I invent?
None. Type approved $ and paid $ from the MaxWeb publisher cash export for the same window.