Skip to article
ecomservices.io
Traffic · How to run this
TargetsCalculatorContributionNot on this page yetPlatformsCalculatorTrackersCalculatorAudiencesNot on this page yetLandingsCalculatorAttributionCalculatorAffiliatesCalculatorPacingNot on this page yetOptimisationCalculatorImplementationNot on this page yet

Library · Traffic · How to run this

Deluxe Ads payout clawback is not Affise clawback

How to run thisTraffic3 steps
CalculatorDeluxe Ads payout-clawback share · Calculator lives in the articleOpen

DX clawback % is reversed Deluxe Ads CPA publisher dollars after they cleared on one network-pay cut. Yanked dollars count. Every posted Deluxe Ads payout sits under.

Pair: Payout-clawback share on Traffic. Offer-pay twin: Affise payout-clawback. Hold twin: payout-hold.

What you type

Clawed-back payout $ — Deluxe Ads publisher dollars yanked after they cleared in the network-pay cut.

Total payout $ — Every Deluxe Ads publisher payout posted in that same network-pay cut.

DX clawback % = yanked ÷ posted × 100. When DX clawback % climbs, freeze the loud publisher IDs and chase refunded conversions on those offers. Never invent a DX clawback chip.

What not to do

Skip inventing DX clawback %. Skip dumping an Affise or TUNE clawback export into Deluxe Ads boxes. Skip treating held or pending publisher pay as yanked. Skip mixing offers when one publisher owns the yank.

Related: Traffic, Affise payout-clawback, payout-hold, pending-payout.

Procedure

  1. Type clawed-back payout $ and total payout $.
  2. Read DX clawback %.
  3. Chase publisher quality when DX clawback % is material.

Failure modes

  • Inventing DX clawback %.
  • Dumping an Affise or TUNE clawback file into Deluxe Ads fields.
  • Folding held or pending payout into clawed-back dollars.

Worked example

None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.

Glossary

DX clawback %
Clawed-back payout $ ÷ Total payout $ × 100.

Work with us — We run this job on your accounts. Services

FAQ

Is this Affise payout-clawback share?
Offer-pay vs CPA network pay. [Affise payout-clawback](/manuals/affise-payout-clawback-share) reads Affise offer-pay commissions. This page stays inside Deluxe Ads publisher payouts.
Is this Deluxe Ads payout-hold share?
Parked cash vs yanked cash. [Payout-hold share](/manuals/deluxe-ads-payout-hold-share) is held ÷ total. Here you only score publisher dollars taken back after they cleared.
What DX clawback % should I invent?
None. Take reversed publisher $ and total payout $ from one Deluxe Ads network-pay cut.